Open Roads is a collaborative content program between six brands that celebrates two women founders.
The concept is simple, no one gets outside alone. Between the moment you've decided to step out the door, pack up your camping gear, fill up the car with gas, hit the grocery store, and make it out to the wilderness you've already touched the work of hundreds of people from dozens of companies. Open Roads acknowledges and worked with 6 select brands to highlight their part in getting outside. We tapped two women that had both founded companies that helped others with the knowledge and encouragement to get out beyond their urban routines, Alyx Schwartz of Shoestring Adventures and Sasha Cox of Trail Mavens. Read the full story here, or view the video and content highlights below.